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If you receive that email from
Google stating that your site has not been accepted, the
first thing you should remember is that as an AdSense
member, you become a partner and are representing Google,
Inc.
They have to make sure the
websites that display these ads are up to par or they could
run the risk of losing advertisers. Imagine if you were
paying Google to display your ad and you found it showing up
on a poorly developed, junky website.
Of course, if your site is
rejected, it doesn't mean it is poorly developed. There may
be other reasons:
1) Is your site an "About Me"
page?
Google does not usually accept
these kinds of personal sites because most of them do not
have a specific topic or theme. They are usually just
random facts about the website owner or their hobbies,
pictures, etc.
It would be difficult for
Google's technology to display targeted ads on these kinds
of pages because the topics vary from subject to subject.
They are looking for "themed"
sites that contain a generous amount of information on a
specific topic. It could be anything from sewing tips to
sports. Just make sure there is an obvious theme with
adequate information.
2) Is your site organized?
Be sure your site has a neat
and clean navigation that's easy to follow. Also ensure all
the links work and that there are no typos. Keep the colors
to a minimum and make sure each page has a consistent
layout.
3) How many pages are on your
site?
Even though Google doesn't
specify a page number requirement, many believe they are
looking for web sites with a certain amount of content.
Again, it's not likely a two-page site will get accepted.
Try to strive for at least 15 pages.
4) Is your content solid?
Don't just submit a website
with a bunch of links to other sites. Be sure you have a
themed/niche site with enough original content of your own.
5) Is your site an exact
carbon copy of someone else's?
Some believe Google can find
out if your site is original or not. Don't risk it and steal
from someone else. It will come back to haunt you.
6) Be sure
to read their program policy and procedures carefully and
make sure your site hasn't violated any of the terms.
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